What is the purpose of the cardboard display box surface coating

Improve surface wear resistance and extend service life
Cardboard display boxes are frequently subjected to friction, collision and scratches during transportation, display and contact with consumers. Surface coating can effectively enhance the wear resistance of the display box surface and prevent the printed pattern from being scratched or faded during transportation. Especially in retail terminal environments with high traffic, coating can keep the display box clean and tidy for a long time, extend the display cycle of the product on the shelf, and improve the overall service life.

Enhance moisture and anti-fouling ability to adapt to changing environments
Cardboard itself has a certain degree of hygroscopicity, and it is easy to soften, warp or even collapse in a humid environment. Coating can form a dense protective film on the surface of the cardboard, effectively isolating water vapor and oil. Especially for display boxes used in scenes such as food, cosmetics, and refrigerated products, moisture and oil resistance are the basic guarantees of structural stability. Coating can also prevent dust or grease in the air from accumulating on the surface, which is convenient for subsequent cleaning and maintenance to ensure display quality.

Optimize visual effects and enhance brand appeal
Coating is not only a means of protection, but also an extension of visual aesthetics. Through different types of coating processes, a variety of optical effects can be achieved to enhance the visual appeal of display boxes. Bright film can give the box surface a bright luster, making the pattern color more saturated and bright; matte film presents a soft and low-key texture, highlighting the high-end brand positioning; soft skin film has a skin-like touch, which enhances the consumer's tactile experience; special film materials such as metal film and pearlescent film can create a brand visual atmosphere of technology, luxury, fantasy, etc. These effects directly affect consumers' attention and desire to buy.

Improve the color reproduction and protection of printed patterns
The printed cardboard display box is easily affected by air oxidation, sunlight and friction without lamination, resulting in color fading or delamination. Lamination, as a protective layer, can lock the image color and prevent color distortion caused by ultraviolet radiation or changes in environmental humidity. At the same time, lamination can prevent the surface ink layer from falling off or peeling due to friction, improve the stability and durability of printing quality, and ensure the consistency of brand visual output.

Enhance structural stiffness and pressure resistance
Lamination has a certain reinforcement effect on the cardboard structure. Especially when using PET or BOPP materials, the polymer film itself has a certain tensile strength and flexibility, which can improve the stiffness and pressure resistance of the display box to a certain extent. The laminated cardboard is less likely to bend or curl, which helps to keep the overall structure flat and stable. For application scenarios that require stacking or load-bearing display, the laminate can help improve the overall load-bearing effect.

Provide anti-scratch and anti-fingerprint functions for high-end displays
Some laminates, such as matte films or anti-fingerprint films, have good anti-scratch and anti-fingerprint properties. In high-end retail scenarios such as jewelry, electronics, and cosmetics, consumers pay more attention to the texture and cleanliness of packaging. Anti-scratch and anti-fingerprint laminations can reduce oil stains and scratches left by repeated contact, keep the packaging surface clean as new, and convey the brand's high attention to details and quality.

Realize special functional applications to expand customization possibilities
Some laminations also have specific functions, giving display boxes more possibilities. Anti-ultraviolet film can delay product aging; thermal film can present different patterns with temperature changes for promotional activities or interactive experiences; anti-static film is used for electronic product display boxes to reduce static electricity accumulation; laser film and texture film can be used for reflective effects and anti-counterfeiting identification. These functional laminations not only enhance the practicality of packaging, but also expand the creative space of display boxes at the marketing and interactive levels.